MARKETING

FR

MARKETING + PROMOTION | 2021-2022

OBJECTIVE  

  • Assist New Brunswick artists, industry professionals and music businesses with the marketing & promotion of music-related content, services and projects.

LEVEL OF INVESTMENT  

  • A maximum of $4,000 per application 

DEADLINES 2021-2022 

  • NEW DATE: September 8, 2021 | 6 PM AST  
  • NEW DATE: November 17, 2021 | 6 PM AST 

Decisions regarding the application will be communicated a maximum of six (6) weeks after the deadline.

PROJECT ELIGIBILITY   

Examples of eligible projects: 

  • Marketing plan development (by/with a consultant); 
  • Marketing of a tour or Showcase; 
  • Social media campaigns; 
  • Video production; 
  • Projects developed through digital means or platforms (co-writing, consulting, post-production, website development, branding, etc.) 
  • Projects meant for digital delivery (marketing campaigns, advertising, Electronic Press Kit (EPK) development, website hosting, etc.) 
  • Marketing and promotion of a Sound Recording. Expenses must be incurred within 18 months from the recording’s release date. 

Marketing activities for Showcase, Live Performance, and Professional Development + Business Travel are not eligible in this component. Please apply under their respective components.