MARKETING

FR

MARKETING + PROMOTION | 2021-2022

OBJECTIVE  

  • Assist New Brunswick artists, industry professionals and music businesses with the marketing & promotion of music-related content, services and projects.

LEVEL OF INVESTMENT  

  • A maximum of $4,000 per application 

PROJECT ELIGIBILITY    

Examples of eligible projects:  

  • Marketing plan development (by/with a consultant);  
  • Marketing of a tour or Showcase;  
  • Social media campaigns;  
  • Video production;  
  • Projects developed through digital means or platforms (co-writing, consulting, post-production, website development, branding, etc.)  
  • Projects meant for digital delivery (marketing campaigns, advertising, Electronic Press Kit (EPK) development, website hosting, etc.)  
  • Marketing and promotion of a Sound Recording. Expenses must be incurred within 18 months from the recording’s release date.  

Marketing activities for Showcase, Live Performance, and Professional Development + Business Travel are not eligible in this component. Please apply under their respective components.

    DEADLINES 

    • April 1, 2022 | 6 PM AST
    • June 15, 2022 | 6 PM AST
    • September 1, 2022 | 6 PM AST 
    • November 1, 2022 | 6 PM AST

    Decisions regarding the application will be communicated a maximum of six (6) weeks after the deadline.