Music
Industry
Development

OBJECTIVE  

• Assist New Brunswick artists, industry professionals and music businesses with the marketing & promotion of music-related content, services and projects.

LEVEL OF INVESTMENT  

• A maximum of $4,000 per application 

PROJECT ELIGIBILITY    

Examples of eligible projects:  

• Marketing plan development (by/with a consultant);  
• Marketing of a tour or Showcase;  
• Social media campaigns;  
• Video production;  
• Projects developed through digital means or platforms (co-writing, consulting, post-production, website development, branding, etc.)  
• Projects meant for digital delivery (marketing campaigns, advertising, Electronic Press Kit (EPK) development, website hosting, etc.)  
• Marketing and promotion of a Sound Recording. Expenses must be incurred within 18 months from the recording’s release date.  

Marketing activities for Showcase, Live Performance, and Professional Development + Business Travel are not eligible in this component. Please apply under their respective components.